A minimalist open space design made entirely of honeycomb cardboard and linoleum.

The project at a glance

The self-supporting structure positioned in the center of the stand stands up through the repetition of a polygonal module that echoes the client’s logo.

Manually interlocking one by one, the modules identify and characterize the booth, making it instantly recognizable and memorable in the eyes of visitors.

A set-up process that starts in the workshop and ends at the fair.